What books to read

What books to read

I decided one year ago to challange myself and read as many books as I can this year.


Name Author
Software Company: Advice on how to start, grow and exit a software company David Cornwall
The 60-Minute Tech Startup Ramesh Donta
Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It April Dunford
Small Business For Dummies  
✅ How to Launch a Brand (2nd Edition): Your Step-by-Step Guide to Crafting a Brand: From Positioning to Naming And Brand Identity  
✅ The agency Grow Build Repeat Luca Senatore
✅ The Ultimate Linkedin Sales Guide Fabian Geyrhalter
Hangry: A Startup Journey Hardcover Mike Evans
Consulting Success: The Proven Guide to Start, Run and Grow a Successful Consulting Business Paperback Michael Zipursky
Productize: The Ultimate Guide to Turning Professional Services into Scalable Products Paperback Eisha Armstrong
How Clients Buy: A Practical Guide to Business Development for Consulting and Professional Services Tom McMakin, Doug Fletcher
✅ The Seven Figure Agency Roadmap: How to Build a Million Dollar Digital Marketing Agency Paperback Josh Nelson
Million Dollar Consulting Allan Weis
Startup at the end Matt Wallaert
The millionaire Fastline MJ Demarco
Profit First Mike Michalowicz
How to start a succesful creative agency Andy Strote
✅ Ego is the enemy Ryan Holiday
✅ How to read a book  
✅ Subscribed Why the subscription model will be your company’s future and what to do about it Tien Tzuo and Gabe Weisert
✅ The subscription Boom Adam Levinter
✅ Crypto Currencies Julian Hosp
✅ It doesn’t have to be crazy at work  
✅ Your NexT 5 moves. Master the art of business Patrick Bet-David
✅ Developer marketing does not exits Adam Divander
✅ Company of one Paul Jarvis
✅ Start small stay small, a developer guide to launch a startup  
✅ The automatic customer John Warillow
✅ Lost and founder  
✅ The forever transaction Robbie Kelemen Baxter
✅ From impossible to inevitable Aaron Ross
✅ Cold email manifesto Alex Berman
✅ 12 months to $1 million Ryan Daniel Moran
✅ The 1 page marketing plan Allan Dib
✅ growth hacking marketing  
✅ running lean Ash Maurya
✅ the mom test Rob Fitzpatrick
✅ zero to sold Arvid Kahl
✅ saas sales for startup founders Steli Efti
✅ cold email hacks Steli Efti
✅ How any startup can achieve explosive growth traction Gabriel Weinberg
✅ it doesn’t have to be crazy at work  
✅ the follow up formula  
✅ The founder’s guide to sales negotiation Steli Efti
✅ 15 thinks successful people know about time management  
✅ Start small, start small: a developer guide to launching a startup  
✅ E myth revisited  
✅ How to built a billion dollar app  
✅ Hooked Nir Eyal
✅ Zero to one  
✅ Company of one Paul Jarvis
✅ Lost and founder Rand Fishkin
✅ 15 secrets of successful people know about time management Kevin Kruse
✅ The follow-up formula Steli Efti
✅ Technology-as-a-Service Playbook: How to Grow a Profitable Subscription Business  
✅ The Complete Guide to Software as a Service: Everything you need to know about SaaS  
✅ Blueprints for a SaaS Sales Organization: How to Design, Build and Scale a Customer-Centric Sales Organization (Sales Blueprints)  
✅ Lean startup  
✅ Running Lean: Iterate from Plan A to a Plan That Works (Lean (O’Reilly))  
✅ The 100$ Start-Up  
✅ Crushing It!: How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too  
✅ How to built a billion dollar app  
✅ The Startup Owner’s Manual - 6% read, not for me  
✅ Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World  
✅ Grow your business with cold emails  
✅ The Mom Test Rob Fitzpatrick
✅ Growth hacking  
Applying Behavioral Science to the Private Sector Dr Helena Rubinstein
The Behavior Business Richard Chataway
Ripple Jez Groom
Behavioral Insights Michael Hallsworth
Actionable Gamification Yu-kai Chou
The Behavior Change Wheel Susan Michie & Robert West
Design for How People Think John Whalen
Design for Behavior Change Stephen Wendel
Start at the Why Matt Wallaert
Engaged Amy Bucher
How to Read a Paper Trish Greenhalgh
Jobs to Be Done: Theory to Practice Tony Ulwick
The Jobs to be Done Playbook Jim Kalbach
Self Determination Theory Ryan & Deci
Thinking in Systems Donella Meadows
The Invincible Company + Testing Business Ideas Alexander Osterwalder & David Bland
Winning at New Products Dr. Robert G. Cooper
The Experience Centric Organization Simon Clatworthy
This is Service Design Doing Marc Stickdorn, Adam StJohn Lawrence, and Markus Edgar Hormeß
Continuous Discovery Habits Teresa Torres
The Service Innovation Handbook Lucy Kimbell


A complete list with reading resources and free books for either students, developers and all types of readers. Read the article Complete list with reading resources and free books


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